Vodafone TV launches in Ireland

fethi sabri

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Vodafone Ireland has launched a TV service in Ireland for the first time.

The telco is to position the IPTV offer as a premium service; available to new and existing Vodafone Broadband customers for a monthly €40.

The company says it’s offering a number of first-to-market features including a dedicated Netflix button on remote controls, super-fast channel switching, Restart TV, instant 7-day catch-up and Wireless Multiroom to access recordings from anywhere in the home.

Over 100 TV and radio channels are included in the package, which comes with a TV Anywhere app, allowing customers to view the service wherever they may be.

Commented on the launch, Ciaran Barrett, Head of Consumer Fixed, Vodafone Ireland said: “This is a significant move for Vodafone in the Irish market, offering a full TV service to our customers for the first time. Vodafone TV customers can build their own packages to suit their household needs and enjoy unique features such as Restart TV and Netflix at the touch of a button. We’ve listened to our customers to understand what kind of TV service they want and we believe we are delivering great content with an excellent experience that brings convenience and seamless viewing from the home into the hand.”

Research commissioned by Vodafone from Amárach Research reveals one-quarter of Irish adults now view TV content on-demand.
 
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