Premier League extends partnership

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Premier League extends partnership
August 15, 2013 09.40 Europe/London By Chris Dziadul

The Premier League and digital sports media group PERFORM have extended their mobile and internet clip production partnership for a further three years.

The renewal starts at the beginning of the upcoming (2013-14) season this weekend and will see PERFORM ingest, edit and encode video clips of all 380 matches per season and distribute to the Premier League’s network of over 40 web and mobile licensees around the world.

The latter include NBC, Al Jazeera, Canal+ and Fox Sports Australia.

PERFORM will also provide a fully managed service for the selection, editing and production of uniform videos’ bespoke language versions for international Premier League licensees; and partner with the Premier League to offer all Premier League licensees a white label mobile and tablet application.

Commenting on the partnership, Paul Molnar, director of international broadcasting and media operations, Premier League, said: “Demand amongst our licensees for high quality digital highlights and editorial videos continues to grow. It is therefore vitally important that we provide our valued international partners with the content they require in the most relevant formats.

“PERFORM has consistently proven that it is able to deliver exactly what we and our licensees need across a range of robust and reliable platforms. We are very pleased to extend our relationship for a further three seasons.”

Oliver Slipper, joint-CEO of PERFORM added: “We strongly value our relationship with the Premier League and the production service we provide remains a core part of our business and is one that we are committed to developing further. We continue to increase investment in the staff, technology and production solutions required to deliver the Premier League to an ever expanding set of geographies and media platforms and look forward to another productive three years.”
 
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