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Pay TV push for Africa
by Ruchi Shroff on Aug 12, 2012
Netherlands-based Exset launched an initiative for the African digital TV industry – Africa Page – at the Southern African Broadcasting Association CEO Summit.
At the summit, the ABN-Exset consortium's initiative is precisely targeted at SABA nations to assist with their digital transition, be that DTT or DTH or both.
The Africa Page is powered by Exset’s Digital Monetisation System, a new way of increasing operator revenues in value-based pay-TV systems for emerging markets. DMS bridges the divide between technology vendors and business services suppliers – set-top box vendors, CAS suppliers, billing services, SMS technologies – providing a complete ecosystem that allows operators to reach communities that would otherwise be inaccessible.
By providing new revenue streams through interactive public services and interactive advertising revenues, the Africa Page allows pay-TV operators to provide services at a lower price. The model proposes to drive revenues to an extent that the digitisation process becomes self-financing in three years.
by Ruchi Shroff on Aug 12, 2012
Netherlands-based Exset launched an initiative for the African digital TV industry – Africa Page – at the Southern African Broadcasting Association CEO Summit.
At the summit, the ABN-Exset consortium's initiative is precisely targeted at SABA nations to assist with their digital transition, be that DTT or DTH or both.
The Africa Page is powered by Exset’s Digital Monetisation System, a new way of increasing operator revenues in value-based pay-TV systems for emerging markets. DMS bridges the divide between technology vendors and business services suppliers – set-top box vendors, CAS suppliers, billing services, SMS technologies – providing a complete ecosystem that allows operators to reach communities that would otherwise be inaccessible.
By providing new revenue streams through interactive public services and interactive advertising revenues, the Africa Page allows pay-TV operators to provide services at a lower price. The model proposes to drive revenues to an extent that the digitisation process becomes self-financing in three years.