Sky nets 90,000 more viewers
''Another report on this subject''
BSkyB has beaten analyst expectations by adding 90,000 customers to its pay-TV service in the three months to the end of June, up 17% year on year, to hit 8.6 million customers.
In addition the company said that the number of customers leaving its services, the churn rate, had fallen to 12.1% from 13.7% in the last quarter.
James Murdoch, the chief executive of Sky, said the company was "well on track" to hit its target of 10 million customers by 2010.
He said: "Our transformation continues to gather pace."
A majority of analysts put the expectation on net subscriber additions at between 60,000 and 70,000.
The number of customers taking up Sky Broadband also beat forecasts by increasing by 259,000 to 716,000, beating the 700,000 figure the company had forecast.
Sky is aiming to reach 3 million customers within "three to four" years of last year's launch of internet services.
When questioned on the expectation of Virgin's performance, Mr Murdoch said: "We will have to wait for their results.
"But we can see that we are adding customers from across the board, Virgin, BT, Carphone Warehouse ... we are gaining share from incumbents".
The number of households that have the enhanced Sky+ service has increased by 207,000 to 2,374,000 - 28% of the customer base.
Mr Murdoch said that the figure smashed the company's original target of reaching a 25% penetration rate by 2010.
The number of subscribers for its High Definition service increased by 48,000 to 292,000 and Sky Talk customers reached 526,000. Sky's average revenue per user has grown £21 year on year to £412.
Mr Murdoch added that offering a package of products - the See, Speak Surf bundle of TV, telephony and internet - had helped the firm attract customers.
Regards Satdude. :thum:
''Another report on this subject''
BSkyB has beaten analyst expectations by adding 90,000 customers to its pay-TV service in the three months to the end of June, up 17% year on year, to hit 8.6 million customers.
In addition the company said that the number of customers leaving its services, the churn rate, had fallen to 12.1% from 13.7% in the last quarter.
James Murdoch, the chief executive of Sky, said the company was "well on track" to hit its target of 10 million customers by 2010.
He said: "Our transformation continues to gather pace."
A majority of analysts put the expectation on net subscriber additions at between 60,000 and 70,000.
The number of customers taking up Sky Broadband also beat forecasts by increasing by 259,000 to 716,000, beating the 700,000 figure the company had forecast.
Sky is aiming to reach 3 million customers within "three to four" years of last year's launch of internet services.
When questioned on the expectation of Virgin's performance, Mr Murdoch said: "We will have to wait for their results.
"But we can see that we are adding customers from across the board, Virgin, BT, Carphone Warehouse ... we are gaining share from incumbents".
The number of households that have the enhanced Sky+ service has increased by 207,000 to 2,374,000 - 28% of the customer base.
Mr Murdoch said that the figure smashed the company's original target of reaching a 25% penetration rate by 2010.
The number of subscribers for its High Definition service increased by 48,000 to 292,000 and Sky Talk customers reached 526,000. Sky's average revenue per user has grown £21 year on year to £412.
Mr Murdoch added that offering a package of products - the See, Speak Surf bundle of TV, telephony and internet - had helped the firm attract customers.
Regards Satdude. :thum: