Freesat names new marcomms director
By Jamie Beach January 9th, 2013
UK free-to-air satellite platform Freesat has appointed Paul Gilshan as its new Director of Marketing and Communications, to take over the reins from Will Abbott and lead promotion of the second-generation service, called <free time>.
Gilshan is currently Director of Commercial Marketings and Research at UK broadcaster ITV, and will begin his tenure in spring of this year. Previous roles have included Head of Marketing for The Times, where he delivered new subscription packages and BskyB where he relaunched Sky Movies.
As Will Abbot left Freesat in December 2012 to become UK Marketing Director for insurance company Hiscox, Freesat’s marketing operations will be led until Gilshan arrives by Eleanor McBrien, Brand and Marketing Consultant for Freesat.
By Jamie Beach January 9th, 2013
UK free-to-air satellite platform Freesat has appointed Paul Gilshan as its new Director of Marketing and Communications, to take over the reins from Will Abbott and lead promotion of the second-generation service, called <free time>.
Gilshan is currently Director of Commercial Marketings and Research at UK broadcaster ITV, and will begin his tenure in spring of this year. Previous roles have included Head of Marketing for The Times, where he delivered new subscription packages and BskyB where he relaunched Sky Movies.
As Will Abbot left Freesat in December 2012 to become UK Marketing Director for insurance company Hiscox, Freesat’s marketing operations will be led until Gilshan arrives by Eleanor McBrien, Brand and Marketing Consultant for Freesat.